After successfully integrating YouTube stories into the web app, the next challenge was to make sure this video content reached a wide audience. This led to the creation of our YouTube channel, which I knew had the potential to expand the app’s reach far beyond just web users.
The YouTube Channel Setup
Creating the channel was the easy part. The hard work began with setting up the channel to optimize its visibility from day one. I focused on creating relevant, educational videos for kids, maintaining a consistent theme that aligned with the content of the web app.
Each video had to be carefully crafted, both visually and with SEO in mind. I spent a lot of time on video titles, descriptions, thumbnails, and even adding timestamps to ensure the content was user-friendly.
Applying My SEO Expertise to YouTube
As an SEO expert, I knew that the key to rapid growth wasn’t just great content—it was optimization. From keyword research to targeted hashtags, I applied every strategy I had learned over the years to boost the channel’s visibility in search results.
Video Titles: I used engaging, SEO-friendly titles that were both appealing to parents and relevant to YouTube’s algorithm.
Thumbnails: Each thumbnail was designed to grab attention. Bright colors, bold text, and visuals that connected with children and parents.
Descriptions: I crafted detailed yet concise descriptions filled with keywords that people were likely to search for when looking for educational content for kids.
Tags and Hashtags: I utilized YouTube tags and hashtags that aligned with both the educational niche and popular search terms. This strategy pushed our videos to higher ranks in the search results.
Engagement: Early engagement was crucial, so I encouraged comments, likes, and shares. This signaled to YouTube that our content was valuable, further boosting its visibility.
The Unexpected Growth
Within just 9 days, our YouTube channel went from 0 to 11,000 views with 100 subscribers and 13 videos. This rapid growth wasn’t an accident; it was the result of calculated SEO optimization combined with engaging video content.
Web - https://mskikiy.netlify.app/
Youtube Channel - https://www.youtube.com/@Mskikiy
The growth was beyond expectations, and this success drove more traffic to the web app. Parents, teachers, and caregivers were eager to see what else we had to offer, and many of them began asking about app subscriptions and updates.
Stay tuned for Part 3, where I’ll share how the success of our YouTube channel led to a surge of interest in the web app and our next steps to capitalize on the momentum!